There is no question that
connected cars will cause exponential growth in user data. Also, it is estimated
that connectivity services may outreach approx. $450 billion to $750 billion
all across the globe by the year 2030. But what is less certain is the best way to monetize
this attained user data information.
The good part is that there are numerous monetization scenarios that will accelerate direct and indirect revenues generation methods. But until when the benefits of monetization of the connected car data can be completely realized, some important issues such as data privacy safeguards, standardization, minimizing costs, effective collaboration between parties must be addressed first.
Although the potential of
connectivity services is critical, monetizing car data at a bigger scale remains
an enormous challenge. But one thing is evident that a part of numerous
organizations circumambulating the automotive sector can capture hold of these
potential openings.
Here at Airlinq, we are concerned to accelerate the automotive ecosystem. We believe in providing a comprehensive white-labeled platform as a service and benefit for fast improvement and usage of the large-scale AI and IoT applications pivoted around the global network, device management, and cutting-edge intelligence for an automotive manufacturer.
The present full-fledged connected cars show all modern opportunities for marketers to learn about their clients and create modern revenue streams.
Moreover, conventional autos have not been able to generate the specialized information required by vertical markets, but connectivity changes this, opening modern car data monetization opportunities. The main verticals that ought to benefit from connected car data incorporate banking, insurance, automobile, retail, and health. A few of them are as of now utilizing connected car data (outstandingly the insurance division).
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